Fast websites win customers. We keep yours fast.
Your customer gives your site about as long as it takes to blink. If the page isn't there yet, they're back on Google choosing someone else. SpeedLayer makes the sites we maintain fast and keeps them that way, week after week. Nothing for you to install, learn or manage.
Speed is your first impression.
Visitors stay.
People don't wait. When a page takes more than three seconds on a phone, over half of visitors leave before they see what you offer. The ones who stay read more, click more and call more.
Google notices.
Google measures how quickly your pages load for real visitors and uses it in ranking. When two businesses have equally good pages, the faster one has the edge.
AI search reads you in a hurry.
ChatGPT, Perplexity and Google's AI answers pull from pages that load fast and show their content right away. A slow page can be skipped before it's ever quoted.
Your brand looks the part.
A slow, jumpy page reads as a business that isn't paying attention, however good your work is. A site that opens instantly looks like a company that has its act together.
Your ad budget goes further.
You pay for the click whether the page loads or not. A faster page turns more of that paid traffic into calls, forms and sales.
On any site we maintain.
SpeedLayer works on any site we look after: WordPress or custom-coded, ten years old or brand new. You don't change how you edit your site and you don't install anything. We do the work, and you see the result.
It matters because sites don't stay fast on their own. A new photo, a chat widget, a booking embed or one more tracking tag, and a quick site quietly gets slower. Nobody notices until the calls slow down.
Measure
We test your key pages on mobile, the way Google does, and agree with you on a score each page should never fall below.
Fix
We clear out what's slowing them down, from oversized photos to scripts that make the whole page wait.
Keep it fast
We re-check every week. When something new slows a page down, we find it before your customers do, fix it, and tell you in a monthly report you can forward.
A multi-location HVAC company, before and after.
Years of plugins and vendor scripts had slowed their WordPress site to a crawl. We cleaned it up and put it on SpeedLayer with ongoing maintenance. Lighthouse scores, same site, same content.
| Measure | Before | After |
|---|---|---|
| Mobile score | 27 | 80 |
| Desktop score | 46 | 91 |
A custom-coded site that had slipped, caught by the weekly check.
Suncoast Bookkeeping was built fast. Then a new homepage photo made the browser wait on two style files before showing it, and the scores fell. The first weekly check flagged it; the fix shipped the same afternoon. Google PageSpeed Insights, mobile.
| Page | Before | After |
|---|---|---|
| Home page, mobile | 85 | 96 |
| Contractors page, mobile | 84 | 99 |
Two runs each after the fix: home page 91 and 96, contractors page 98 and 99. Scores move a few points from run to run, which is why the weekly check re-measures before it calls anything a problem.
Under the hood.
For whoever on your team asks how. The tools depend on how your site is built; the result doesn't.
On WordPress
- Images compressed, converted to WebP and sized for each screen
- Images below the fold load only when needed
- HTML, CSS and JavaScript minified
- Scripts deferred, render-blocking files removed
- What's on screen loads first; third-party scripts wait
- Pages cached on an enterprise CDN, close to your visitors
On a custom-coded site
- Already on a global CDN, so we don't charge you for another one
- Analytics, chat and tracking scripts held until the page is up
- Nothing blocks the first paint
- Images in modern formats, sized for each screen
- Fixes tested and shipped by the team that built the site
Two ways to get it.
SpeedLayer isn't sold on its own. It comes with Growth or ULTRA maintenance, so it only runs on sites we look after and can stand behind. Same price for WordPress and custom-coded sites.
Growth + SpeedLayer
$400/month
- Hosting for one website
- Daily backups to three separate locations
- SSL on every page
- Monthly updates, tested after each run: WordPress and plugins, or the framework on a custom-coded site
- Google Analytics setup and monthly reports
- A mobile speed floor on your key pages, checked every week
- One hour of edits a month (doesn't roll over)
ULTRA + SpeedLayer
$500/month
- Everything in Growth
- Unlimited edits within your current design: copy, photos and new pages in the existing layout
- Response within one business day, Monday to Friday
- 99% uptime SLA*
* ULTRA guarantees 99% uptime per calendar month, excluding scheduled maintenance (typically off-peak) and issues caused by third-party software or outside network providers. If we miss it, credits may be issued at our discretion. Full details on request. Fair usage limits apply.
Questions we hear.
Does a faster website help SEO?
Yes, modestly. Google counts how quickly your pages load for real visitors as one ranking signal among many, and a fast page keeps more of the visitors your rankings bring in. Speed is part of the search foundation we build into every site.
Does website speed matter for AI search?
It helps AI tools read you. ChatGPT, Perplexity and similar tools often fetch pages while they answer and don't wait long, so a slow page, or one that only appears after scripts run, can be skipped. Google's AI answers draw on its search index, where speed already counts.
Can I get SpeedLayer on my current website?
Yes, if we maintain it. SpeedLayer comes with Growth or ULTRA maintenance, on WordPress and custom-coded sites alike. If someone else built your site, we review it first and quote any cleanup separately.
Keep reading.
Ready for a faster site?
Tell us which site, and we'll tell you what SpeedLayer would change on it.
